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Google+ is Shutting Down

Google+ Shutting Down: What You Need To Know To Save Your Data

Last updated on January 14, 2019 at 05:59 pm

The Death of Google+

 

A few weeks after Google announced that they would be shutting down Google Inbox, Google has announced that Google+ will be shut down in the next few months. This announcement came on the heels of a recently announced data breach that happened on the platform during March of this year.

Launched in 2010, Google+ was the latest attempt in creating a social media platform similar to Facebook. While it may not have been as successful as its competitors, Google+ still has a dedicated following through the communities that have been established. To prepare its users for the shutdown, Google has now created a process that allows users to be able to save and move their Google+ data. We’ll be discussing this process, along with more details about the shutdown of Google’s social media network.

Data Breach

One of the main reasons that Google+ will be shut down can be linked to the data breach that happened on the platform. Over 500,000 accounts had their personal and private information illegally shared without consent by a number of developers. This event happened in March 2018, which was during the same time that Facebook was under intense scrutiny due to the Cambridge Analytica data scandal, and months before GDPR was launched.

The most concerning part about this information wasdownlaod Google plus data the fact that Google did not disclose the news for a number of months, which left a large number of profiles vulnerable. While Google has stated that none of the data was mishandled, data regulators would still point out that the breach was not informed to the public. This issue will most likely lead to investigations in the US and in Europe, which could definitely mean very busy months ahead for Google.

Small User Base

Another reason for shutting down Google+ is due to the low number of users on the platform. When it launched in 2011, people across the internet were already using Facebook and Twitter as their main social media platforms, both receiving a surge in the number of users. This meant that Google+ already has hefty competition when it comes to attracting users to their platform.

 

Despite having dedicated communities and users, their number is still eclipsed by other social media platforms. Initial attempts to get more users to include making Google+ as a way to log-in to Google services such as YouTube and Gmail, a feature that was eventually removed. In the past few years, Google+ has become a social media platform that caters to specific niches, becoming an alternative platform that is less crowded but has a more passionate community.

While many social media users across the world wouldn’t bother too much on the shutting down of Google+, the small passionate communities in the soon to be gone platform are now looking for a new social media platform where they can recreate the sense of community.

The Shutdown and Saving of Data

Google+ will be shutting down in 10 months, which means that users would have to export their data out of the platform. To help users do this, Google launched a service called Takeout, which makes exporting data a much smoother and more efficient process. All you have to do is to log-in to your Google Account and begin the process of downloading your data.

You can select which datasets you would want to download, which includes, Google+, Hangouts, and +1s. Once you have selected the data, you can choose the file type and create the archive. This ensures that your data would not be permanently deleted once it shuts down.

Key Takeaway

Launched with so much promise of being a viable competitor to Facebook, Google+ ended up as a social media platform with a declining user base, seemingly left out compared to the rest of Google’s other tools and services. Despite having a dedicated community, it is very unfortunate that Google’s foray into social media ends on a low note, as it could have been able to do so much more with the right support.

With this shutdown, it might take time before Google attempts to create another social media platform, as they are busy with other services, such as Google Project Stream, and developing their AI technology. Google+ remains as another Google project that did not take off and joins a list of services that the company has shut down

If you have questions and inquiries about Social Media or SEO in general, give Website Design Peterborough a call at 705-868-5176

Courtesy of SEO Hackers 

Michael

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705-8688-5176

#RIP #Google+ #WebsiteDesignPeterborough

Why Should I Worry About Web Colours

Psychology in Work Everywhere on the Web!”

Your colours of choice have a role in influencing how of your site is perceived. What sensation do you want you’re your brand? Whether you're completely redesigning or looking to make small changes on your website, choosing the right colour scheme can be very difficult - especially when you want different page to provoke different moods and perception.

You can apply a strategy to your colour scheming with your brand, for example, you can use more bright colours for your front page that sparks liveliness and activity, Your landing page, usually your homepage, should make you feel more lively and sociable; opposed to pages where you want your audience calm and focused with blue as it should make you feel calm, relaxed  and trustful. Here is our breakdown of how different interior colours affect our moods...You can read more by in depth analysis of colours by going to http://www.color-wheel-pro.com/color-meaning.html.

Colour Wheel Post

infographic made by GraphicSprings

As you can see your choice of colors have a good bearing on how you want your traffic to feel about your brand and feel. You can read more by in-depth analysis of colors by going to http://www.color-wheel-pro.com/color-meaning.html. #WebsiteDesignPeterborough can help you pick and touch upon the right colors that could benefit your brand during a consultation.

#WebsiteDesignPeterborough #WebsiteTips #WebColors

 

Choosing Your Domain Name

Choosing your domain name can be a daunting task for your brand name and keywords. Let Website Design Peterborough assist you with your domain name selection as it will have an imperative result on your search engine ranking from here on in.

 Domain Name Selection

 When deciding your domain name, you should consider:

  • Your domain name should relate directly to the product or service you provide.
  • Avoid picking a name that is vague or misrepresents your company.
  • Your domain name should be easy to remember.
  • Keep the name as short as possible.
  • Do not use unconventional spellings or add hyphens just to secure a version of the name you want.
  • Your domain name should be simplistic. Do not pick words which may be difficult to spell or which have multiple spellings.
  • Also, select words and phrases that are common and easy to pronounce and would be what a consumer would type into a search engine to find brand offerings, especially if you are aiming your business toward the general public.
  • If you're a Canadian business your domain name should be a .ca address whenever possible. 

Give #WebsiteDesignPeterborough a call at +1-705-868-5176 or email us to get a free consultation.

#WebsiteDesignPeterborough

#blog

Accessibility For Ontarians

Here is a great some great #curratedcontent from The BestMedia about New #Accessibility requirements coming to #Ont.

 

 

Way back in 2005, the government of Ontario enacted the Accessibility for Ontarians with Disabilities Act( AODA).

The purpose of this legislation is to implement accessibility standards that relate to “goods, services, facilities, accommodation, employment, buildings, structures and premises” so that Ontarians with disabilities can access these things just like everyone else.

 This act also includes AODA standards that apply to websites and web content, which are detailed in the World Wide Web Consortium’s Web Content Accessibility Guidelines (WCAG).

These guidelines are extremely detailed, many of them are very complicated, and implementing them is going to be an unwelcome expense for many business owners.

But the cost of not making these changes will be much more, as a compliance deadline for many of the standards has been set for January 2021, and businesses that don’t comply are facing some seriously heavy fines (up to $100,000 per day).

However, achieving AODA compliance for your website offers many benefits to your business and everyone who uses your website, not just those with disabilities, who make up 15 per cent of Ontario’s population.

In any case, meeting the AODA standards gives you the chance to avoid fines and potential lawsuits, bring in more business, increase people’s recognition and trust of your brand by showing that you care, and gain loyal customers by providing people with whatever they need to access your services.

So, instead of seeing this as a burden, you should treat it as an opportunity for your business to show corporate responsibility and make more money by ensuring your web content is accessible to everyone. 

Article Courtesy of The Best Media

5 Image SEO Tips

#WebsiteDesignPeterbotough can help #SEO  your entire online visibility on your site by performing some #SEOServices like #Optimizing web images.

SEO Tips

You can optimize a simple photo by:

  • Resizing and changing the image dpi or pixel density and placing it into a web-friendly format. Most computers can see 72 – 96px so that it all that is required, not the 300px for print coming from the camera. Most images that come off a camera or cell can be rather large, let’s say 6 megabytes when it could be 250Kb that is 19x times smaller for quicker load time.
  • Call the image what it is, example, if you have a picture of a flower, do not leave the picture named by a camera, the picture should be renamed to say… red_roses_in_full_bloom.jpg.
  • Title and caption for an image.
  • Images can have code or option for images so the description shows on a mouse called an “alt” tag or hover text.
  • You can also make it a link to a high ranking source or internal link to another page or part. In this case, I linked it to a reliable well-ranked authority on the subject and in return gives me credit for the link to their site. This is called quality links.

We have just done simple 5 things to optimize a single image. Optimized size, optimized resolution, optimized name search engines, (if properly named, your images could potentially show up in search and Google images, we informed your consumers on image description and added a quality link to make page content better. This is just an image. There are many many facets of SEO and to many to mention in a foreign lexicon if your not tech savvy. We are the website of SEO Professionals.

 #WebsiteDesignPeterborough #WebsiteSEOServicesPtbo #Seotips